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Brand Identity • Packaging • Character Design • Marketing

Created a complete brand ecosystem for Goose Paste®, developing a recognizable visual identity through packaging, mascot development, educational content, and cohesive customer experiences across print, e-commerce, and digital platforms.

Environmental Design • Mural

Designed and painted a large-scale commissioned mural that transformed an elementary school environment into an immersive underwater experience, creating an engaging and welcoming space for students and visitors.

Creative Direction • Brand Identity • Publication Design • Project Leadership

Directed the creative development of eight annual yearbook projects, creating original visual identities while managing concept development, publication design, production schedules, student collaboration, apparel, promotional graphics, and school-wide branding.

Brand Identity • Marketing • Digital

Created the Painted Goose Studio identity, building a recognizable creative brand through visual storytelling, character design, packaging, marketing, and memorable experiences across print, environmental, and digital media.

Brand Identity • Packaging • E-commerce

Co-founded and developed a premium acrylic paint brand, creating its visual identity, packaging system, Shopify storefront, product organization, and launch materials.